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HOW IT WORKS
The MDM process, start to finish

WHAT WE BUILD
Every offer, all in one place

ABOUT
Who we are + how we operate

FAQS
Fair questions, straight answers

UNF*CK YOUR MARKETING
Find what's broken first - $499

Ready to move?
Book a free vibe check.
30 minutes. No pitch. Just clarity on where your marketing is leaking.
FOLLOW ALONG

MDM · Digital Growth Company

Your Business
Should Run
Without You.

Your marketing and your website should be making you money in your sleep. If they're not, that's what we fix.

MDM eyeball

Build.

We build the digital growth infrastructure customized to your brand.

Install.

We integrate it, test it, and run it until it's airtight.

Hand Off.

You own it. Every piece. Everything we build for you stays with you. You don't rent your growth with MDM.

What's broken

You're Not the Problem. The Setup Is.

Your website isn't ranking. Your marketing spend isn't coming back. Your follow-up only happens when you remember to do it. You already know something's off. We know exactly what it is.

Sound familiar?

01"We're doing a lot but it's not translating into revenue."
02"I hired an agency. Nothing changed except my invoice."
03"We're posting, running ads, sending emails — still not sure what's working."
04"I can't afford to hand it off to the wrong people."
05"Every time something gets traction, the backend isn't ready to catch it."

When your moment hits, your sh!t better be together.

What MDM builds

Don't Rent Results, Own Them.

Every system MDM builds belongs to you at handoff. We give you the keys to your website, automations, and content systems. You own it, you run it.

01

Your Website Is a Revenue Asset. Not a Brochure.

A site that ranks on Google and AI search, captures leads on autopilot, and converts while you're not watching it. Costs a one-time build fee. Pays you every month after.

02

Automation That Sounds Like You. Runs Without You.

AI that follows up, qualifies leads, and nurtures your audience in your actual voice. Built once. Runs forever. Your competitors are still doing this manually.

03

A Growth System That Doesn't Need You in the Room.

Content strategy, distribution, SEO/GEO, and analytics built into one machine. You make decisions. MDM builds the infrastructure. You own everything at handoff.

Proof

The Results Aren't Magic. They're Infrastructure.

Travel Influencer

20X trafficIncrease in Monthly web traffic

Broken site for years. MDM rebuilt it strategy-first. Within months: 20x increase in monthly traffic. 93% from organic search. Inquiries from around the world.

BRICK + MORTAR STOREFRONT

>500%Increase in Followers

22 months of MDM-built content and growth infrastructure: 5,000+ followers, 59.9% email open rate (3x the retail average), Google direction requests up ~20% year over year

health + Wellness startup

$100K+
IN SPONSORSHIPs SOLD within 2 weeks

These founders were already making noise. Building at the intersection of somatic wellness and maternal mental health, they came to MDM with press attention already in their corner. What their small team needed were the systems to match the scale. MDM built the strategy and infrastructure. Sponsorships sold out for the year. Programming launched with 200+ sign-ups, workflows automated, and new leads flowing to this day.

Personal Brand + podcaster

3.1M viewsIN q1 - 2026

This client's podcast was just getting started. The show covered the trial the south couldn't stop watching, told from the journalists and lawyer who broke open the case. We got to work on a full rebuild first: new site, CRM automation, leads system, and SEO/GEO. Then we built out the personal brand infrastructure: content strategy, distribution, and a presence built to last. By the time CNN, Fox, GMA, Netflix, and HBO came calling, our client was positioned for growth. The audience went from zero to 80,000+ in 20 months.

How it works

Four Steps. Then It Runs.

We don't do 90-day onboarding or six-week strategy sprints before anything gets built. You go from Vibe Check to live machine faster than any other option on the table.

01

Vibe Check

A short, direct conversation. We figure out if we're the right fit and what the real problem is.

02

Discovery + Alignment

This is where you give us every single detail about your offers, funnels, workflows, gaps, goals and dreams. We take this info, analyze it, and then build out your strategy.

03

Strategy Deck

Your full growth plan, built custom by MDM. Every decision mapped before a dollar of execution begins. You approve it. Then we build it.

04

Build + Handoff

We build, install, and test every piece. Then we hand you the keys. You own everything. Most clients keep us on for strategy and updates.

Not sure where to start?

Unf*ck Your Marketing tells you exactly what's broken and what to fix first. $499. If we don't find at least 3 things you can act on immediately, you pay nothing.

Where to Start

Find Your Perfect Match

We've got range. Take a look at all we have to offer.

Start Here

Unf*ck Your Marketing

$499

You're spending on marketing and not seeing it come back. Something's off. This tells you exactly what — and gives you a prioritized 90-day plan. One clear next step. Not a menu.

Guarantee: If we don't surface at least 3 immediately actionable findings, you pay nothing.

Quiz

How f*cked is your marketing?

Free Ninety-Nine

5 questions. A clear picture of where your digital growth is actually breaking down. Routes you to the right next step automatically.

Download

Phone Detox

Free Ninety-Nine

A practical toolkit for founders who know their relationship with their phone is getting in the way. Downloadable. Actually useful.

Path 1 — Own the Asset

Web Builds

$3,500 — $12,000

A strategy-first website that ranks, converts, and works for you around the clock. Built by Adam. Owned by you. This isn't a design project. It's a revenue-generating digital asset.

Add Web Maintenance + SEO/GEO for $1,500/mo after the build and the asset compounds over time.

One-Pager That SlapsStarts at$3,500
Quick + DirtyStarts at$5,000
Leveled-Up CustomStarts at$7,500
Custom StorefrontStarts at$12,000

Path 2 + 3 — The Full Machine

Get Your Sh*t Straight

STARTS AT $7500/one-time

MDM's primary build offer. For founders doing $75K+/annually who are the bottleneck in their own brand. We build the full AI-powered growth machine — voice-trained AI, automation infrastructure, content systems, delegation architecture. You own it all at handoff.

Personal Brand

Personal Brand

$2500/one-time project

Already yapping to your camera? Save HOURS a week on strategy, scripting, editing, captions, scheduling and distribution. We build the system that turns it into everything. This is the exact content system we created to get a client 2 million organic views in 2 weeks.

Post-Build

Keep your bots actin' right.

$500/mo

MDM maintains and evolves your installed AI automations after handoff. Optional. Most clients keep us on.

Post-Build

Web Care + Continued Growth

$1,500/mo

Site performance, security, updates, SEO/GEO, and a monthly report. Your digital asset keeps compounding.

Selective

The Whole Damn Thing

Application Only

MDM as your CMO. We build the growth machine and run it for you. Only available to a small number of clients each year.

The internet rewards the real ones. Overnight success isn't real. It's infrastructure meeting a moment.

Who we are

We built this for ourselves first.

Marketing doesn't have to be this hard. We saw a clear need to change the way things have always been done. Small businesses, founders, and creators deserve to make money easily online. We believe in what we're building for you because we've built it for ourselves first. We saved ourselves an insane amount of time and money on our business marketing and operations through infrastructure development. Having the freedom and flexibility to live the life you want is the renaissance of the American Dream, and we want to be a part of that.

What we build for our clients is the same machine we run ourselves. The difference between us and the agency that pitched you last month is that we know exactly what it's like to be the founder doing this. We've been in that room.

Kaitlin Marcellot
Cancer Sun, Scorpio Moon, Sag Rising
That's quite the combo, I know...but it's what makes me obsessive about marketing your business to it's fullest potential. To me, everything is a feeling, including a brand's expression, messaging, positioning, and strategy, and that's why MDM was born. Oh! and training the robots, that's my latest hidden talent. Turns out I'm pretty good and I'm not going to gate-keep it. I'm a mom, so I know that saving time while making money is a skill that everyone should hone.
Adam Marcellot
Libra Sun, Aries Moon, Scorpio Rising
That last part is why Kaitlin keeps me back-of-house. But that's exactly where you want me. I build the things that most people don't know or want to understand, like every technical detail that has to do with websites, e-commerce, seo/geo, and automated workflows. Wanna know a fun fact? I come from a long line of creators - my great grandfather sculpted the Tomb of the Unknown Soldier. MDM is me continuing the legacy of building and creating, online.

Ok, now let's have some fun

How F*cked Is Your Marketing?

A very unscientific quiz with very real consequences.

Find Out

01Where leads are falling out of your funnel right now
02Whether your site is working as a revenue asset or just a cost
03Which automations would save you the most time, immediately
04Whether MDM is the right next move — or what is

The Bigger Risk Is Keeping Things as They Are.

THE OLD WAY

Fractional CMOs run $8,000 to $15,000 a month. Agencies cost more. None of it compounds. When they leave, you own nothing and start over.

THE MDM WAY

Every system MDM builds is yours at handoff. Permanently. One-time investment. Runs for as long as you do.

whAt to KNOW BEFORE WE BEGIN

AI automation builds run on Claude. You'll need a Claude Team or Pro account after handoff. Run it yourself, or you meet with us quarterly for a regular system update.

Ask Away

FAQs

Do I actually own everything MDM builds?

"
!
Yes. Every site, every automation, every content system — yours at handoff. MDM requires client partners to have a Claude Team or Pro account for AI automation builds. No lock-in, no ongoing dependency unless you want it.

What's the difference between a web build and a growth machine?

"
!
A web build is a standalone project — a site that ranks, converts, and generates leads. A growth machine (GYSS) is the full infrastructure: site, automation, content systems, AI, delegation architecture. The web build feeds into the machine.

We've worked with agencies before and it was a disaster. Why is this different?

"
!
MDM doesn't manage your marketing on an ongoing basis and bill you whether or not things move. We build infrastructure you own and hand it off. The model only works if the build is right — so we have a real incentive to get it right. Every engagement goes through Adam + Kaitlin personally.

What if I'm not sure which offer is right?

"
!
Start with Unf*ck Your Marketing. We look at everything, find what's broken, and tell you exactly what the right next step is — whether it's a web build, a full GYSS engagement, or something you can fix yourself.

How fast do things move?

"
!
Fast. All of our offers are designed to save time and money. Every build can be accomplished in 3 months or less.

Do you manage social content?

"
!
Not anymore! We're excited to offer creators our Personal Brand Content System to gives you the exact content flow that we would use on our OG social clients.

What kind of tools does MDM use?

"
!
These are our favorites: WordPress, WooCommerce, Shopify, Claude AI, MailerLite, Klaviyo, Adobe Photoshop and Illustrator, QuickBooks, Monday.com, Calendly, Opus Clip, StreamYard.

Ready to build something that runs?

We Do The
Damn Thing.